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When you get higher website traffic, your chances of generating more leads will improve. The description meta tag should be a relevant and a descriptive sentence or two. .The concept of searcher’s intent is no new. We have seen the focus shifting from SEO to understanding searcher’s intent to provide better user experience. After the release of Google Panda and Google Penguin update, SEOs have started focussing on user experience rather solely on Search Engines. Long-form content is a magnet for long tail searches. The more searchers and visitors you attract, the more you can ‘satisfy’ and the better chance you can rank higher in the long run.

How reliable is search data in influencing business decisions?

Website Optimization is important for making users feel comfortable while using your website, as well as collecting information from those users to further your advertising goals. Finding authoritative sites that’ll link Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! back to your pages can be difficult. Links are one of the top three factors that Google considers when deciding ranking, therefore, it is imperative that you have quality backlinks pointing to your site. If you work hard on your links, you should see real improvement to your rankings and your overall SEO. Testing and tracking how a site is doing is a must. .It allows you to evaluate a site, see its strengths and analyse previously unforeseen opportunities.

Focus on ROI Instead of social media

Good formatting can instantly improve your page’s readability. This, in turn, can improve your engagement rate. After all, why bother uploading a 1800x1800px image to your website when it’ll only be shown as 400x400px? it’s crucial to know everything about it. In the world of content marketing, the term “evergreen” is an incredibly popular buzzword — but do you know why?

What's the story about nofollow links

Results driven, intelligent search engine optimisation. Anybody can optimise a site with a little know-how. It’s hard to imagine that just 10 years ago, SEO was a discipline governed by blackhat marketers whose sole objective was to increase rankings and drive traffic. Long story short—it wasn’t pretty, and Google didn’t like it. Don't feel obligated to purchase a search engine optimization service. Some companies claim to "guarantee" high ranking for your site in Google's search results. While legitimate consulting firms can improve your site's flow and content, others employ deceptive tactics in an attempt to fool search engines. We asked an SEO Specialist, Gaz Hall, for his thoughts on the matter: "We all seek the same goal, to achieve the number one search engine position for several specific keywords or phrases. "

Start simple, but don't forget stickiness

Once Google goes mobile-first they’re going to consider the mobile version of your page the “true” version. That hidden content is going to be 100% ignored by Big G. Search Engine Optimization (SEO) is the practice of building websites that will rank top in search engine results. It is often accomplished by 2 main factors: On-page SEO and Off-page SEO. When you’re looking at a competitor’s web page source code, you’ll see the title tag near the top of the page, along with a bunch of tags used to describe the page’s content. If the site includes it, the meta name= ”keywords” tag should be a few lines below. Both of these contain your competitor’s keywords. Good formatting can instantly improve your page’s readability. This, in turn, can improve your engagement rate.