Things you most likely didn't know about keyword density

Build a list of other niche blogs in your field. Start commenting on their blogs with insightful comments, and then reach out to them and ask if you can write one guest post for them. If they accept, write NEW content for their blog (don’t just copy and paste …

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Understand about offsite SEO

Yes, contextual link building is important, because they boost results on search engines. But, the number of links on a particular content page also matters to Google. It takes time to create high-quality content. That's why many people try to create content automatically. Unfortunately, that does not lead to good …

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Meaty meta descriptions may affect your splogs tactics

The methods vary from technical practices you can achieve behind the scenes on your website (we tend to refer to this as ‘on-page SEO’) to all the promotional ’off-page’ approaches you can use to raise your site’s visibility (link-building, social media marketing). Cascading style sheets are external files that …

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Take care when dealing with cloaking

All of these steps help to gain organic traffic to your website.Google is the most popular search engine today with more than 3 billion searchPPCes a day and it’s already a known fact that being at the top of Google’s search results is worth a lot of …

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SEO has a wide range of other benefits for your business

The theory behind this concept is that website which use a keyword often are likely extremely relevant to that keyword, however, overuse of that keyword may result in penalties to the website if the search engine deemed the keywords are not being used appropriately. Build backlinks based on semantic keywords …

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Sales, Sales & More Sales

Always avoid getting backlinks from pages where you don’t have any control. The last thing you would want is to have hundreds of backlinks you can’t remove. SEO – an acronym that can strike fear into website owners! Why? Because having an attractive website is just a first step …

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This year will be the year of canonical URLs

Long tail keywords may offer more chances to show up higher in the search results, while you can also perform manual searches on your own to test the first pages of the keywords you want to target. Search engines (and users) look to the site architecture for clues as to …

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Google processes over 3.5 billion searches per day

The world of search marketing (SEM) has evolved a lot in the years since its outset. Google continues to say that high-quality content is important if you want to get high rankings. To better understand Google's idea of high-quality content, Google's guides for their own projects can help. Conversion is …

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Can a website rank without links?

The prospect of Google penalties strikes fear into the hearts of most webmasters -- or at least the ones who don’t fully understand them. When a search engine spider crawls your website it cannot rate its design nor measure the level of your customer support or the services you offer …

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Don’t forget anchor text

Don’t try and stuff keywords where they don’t belong. Yes, still focus on keywords, but your north star for everything you write should be the user. Panda updates are changes to Google’s algorithms which are aimed to ‘lower the rank of low-quality sites or thin sites and …

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The first choice should be analytics

You may not be familiar with Schema mark-up, however it’s increasingly important and can do wonders for certain site’s visibility. Major search engines, including Google, provide free tools for webmasters. Google's Webmaster Tools help webmasters better control how Google interacts with their websites and get useful information from …

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Identify channel deficiencies

Linking that does not fulfill the reader's needs should be left and you should only focus on providing the readers with relevant and related data. A great and fast way to convey your goal is by using headlines and taglines. To keep it simple you can use a link shortener …

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Headings and sitemaps

A smart keyword strategy tackles only enough keywords to be supported with a robust, multifaceted on-site and off-site campaign. Trying to be jack of all keyword phrases will make you master of none. Video provides another big opportunity for search acquisition. Not only do videos often appear in blended search …

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Identify and target the best keyword

So most people don’t have the time to get up to speed on all of the shifting trends, the technical aspects, and make sure their website is running perfectly for SEO like a finely tuned machine. SEO analysis is a tool for people to study how they might improve …

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The death of authority sites

The better your content is organized and the more quality you provide, the higher Google will put your site on the search results related to your niche. Looking at a website’s backlink profile can tell you a lot about their marketing activities and help you to understand why, where …

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How to diagnose landing pages related issues

The words that make up a query are commonly referred to as “keywords,” a foundational element of SEO. Since the ultimate goal of your SEO strategy is to help people who are looking for your business or products, what more logical place to start than optimizing your site to best …

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Let's talk about cloaking

Google and other search engines use web crawlers to update their search indexes. Each search engine that has its own index also has its own web crawler. If you want to see your web pages on Google's search result pages, Googlebot has to visit your pages first. The rise in …

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Find out more about organic links

The opposite of evergreen content is a post that can quickly become out-of-date or irrelevant. Backlinks are commonly referred to as one of the top factors Google uses in deciding what sites to show in a search result. Optimizing your site’s speed score is an important factor because your …

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Consider plugins at the inception

If you were to build a house and the foundation was in terrible condition, you’d have a lot of issues, regardless of how nice you decorated the interior. The same is true for SEO. You need to have a great foundation on your website. This will give you greater …

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How to really understand analysis

Organic search is a powerful channel for getting new customers, but SEO isn’t a one-time investment, and it won’t magically fix your marketing challenges. When you incorporate real SEO into your website, you’ve made a conscious decision to plant a seed, nurture that seed, and help it …

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Under the Google radar

You hear a lot of hot air about content, why it’s important, why brands need to be producing it etc, but not a lot of context about measuring impact. SEO means Search Engine Optimization – and refers to the process of creating and modifying a website so that it gets …

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Internal Contextual Linking On Long Tail Keywords

Ensure that your share buttons are obvious put don’t affect the content by being distracting or disruptive to your work. By getting your business in global, regional and local directories, you will be able to add a little extra boost to your SEO and improve your business’ trustworthiness in …

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The mysterious world of page rank

There is a chance that you already have evergreen content on your blog. You shouldn’t only target 1 keyword, even if you have a very small budget or think that 1 keyword covers everything that you do or sell. This is a mistake because unless it’s a highly …

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Emphasizing fast results by using link bait

Technical SEO is the basic foundation of any site. While it might not have a direct relation to page/site ranking, it supports all the other components and must be done with a lot of care. Use facts, figures and dates whenever possible. People love comparisons and making the best …

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Design + text links = Greatness

Before you accept posts from guest writers, double-check they haven’t been published elsewhere. Bloggers probably aren’t acting unscrupulously if they have been previously published, they may just not understand that this can cause search visibility problems. However, social media is also a viable option in engaging your audience …

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The worst advice I've heard about gateway sites

This means that consumers get the information they are looking for, while the business gets direct exposure to their desired target audience because they are providing useful information that helps the searcher make an informed decision during their consumer engagement cycle. Consider writing a piece of guest content, not for …

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Making Websites More Visible

Instead of focusing on what you do or what you sell or why you’re awesome, instead focus on why your customers should care. You can add the site to these Tools by going to optimisation > sitemaps and submitting your XML map from there. Whether you are building links, choosing …

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Spin a compelling personal narrative

A general misunderstanding about SEO is that you have to stuff your website with keywords to gain more traffic. This won’t work out for your website so well in the long term so it’s better to focus on creating interesting content that your followers would actually like to …

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Be clear, truthful and accurate when it comes to RSS feeds

You can’t buy success. A proximity search uses the order of the search phrase to find related documents. Mobile search uses a different ranking algorithm that often changes search results on mobile phone due to location factor. A great and fast way to convey your goal is by using …

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It’s time to revolutionize our approach to algorithm updates

When people search for your products and services, you obviously want to appear as high in the search engine rankings as possible, but the reasons for this are more than just because you want them to click through to your website. Getting your content out there and shared generously should …

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Try to target a hungry crowd by paying attention to dynamic pages

A holistic approach to organic growth often requires buy-in from internal stakeholders that may have little previous experience, or even worse – suspicion of SEO. Google is better at working out what a page is about, and what it should be about to satisfy the intent of a searcher. Although not …

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Rewrite Tiny Sections Of The Article

For example, Google rolls out a new ranking algorithm, and you need to add it to the list. At the time of this writing, Google’s infrastructure handles 63,075 searches every second, and this volume will increase by the time you finish reading this sentence. Interior links within your …

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What does success look like?

Get into the habit of providing at least two internal links in every piece of content you produce. As long as it’s offering the user value, Google is going to reward you. Some may think only about ranking in the SERP without even bothering about their users. People are …

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