Less is always better when it comes to CTR

Building backlinks for a particular keyword through different off page techniques like blog posting, forum posting, article submissions etc.. You can give hyper links to those keywords to get more backlinks while you submissions done. Local SEO is, inarguably, the best bet for local businesses to grow big. The relevance …

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Getting websites on search engines

To fully make the most of local SEO, you need to ensure that all of your content is pointing to your target areas. If you conduct business online, you need to use website analytics to track how well your site is doing. Otherwise, you’re essentially running your business blind …

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Find Who Your SEO Competitors Are

When working on your content, you should take the next biggest thing into account: voice search. Yes, it’s been around for a while. But with the advent of Apple’s Siri, Amazon’s Alexa and Google’s nameless Home assistant, things are moving fast right now. The problem was …

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Make it sufficiently broad in terms of backlinks

When working on your content, you should take the next biggest thing into account: voice search. Yes, it’s been around for a while. But with the advent of Apple’s Siri, Amazon’s Alexa and Google’s nameless Home assistant, things are moving fast right now. Ideally, every single …

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Using traffic estimation tools in conjunction with metrics

There are far more unique search queries than generic ones. If you added up the search engine traffic of the most popular keywords, the number would not even come close to the amount of unique, niche keywords. This concept is known as “long-tail theory”. The effect of such practices can …

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Increase Organic Traffic by the manipulation of URLs

After the emergence of major updates, like Panda and Penguin, search optimizers have thrown around the term “penalty” to scare SEO novices into thinking that one simple mistake could instantly tank their site’s rankings. You want your business to show up on Google when people search for something, but …

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Google ranking factors can be affected by scraping

Links help search engines connect the relevancy of a page with specific keywords -- based on the keywords that are used in a link’s anchor text. Backlinks are clickable links that essentially hold the World Wide Web together in one piece. It is imperative that website owners and site developers …

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Lessons I learned about doorway sites

A social media following shows that the website has an audience who want to hear more. The website you are targeting would want to share their new posts to their audience on social media, promoting your website at the same time. What’s more is that if you’re in …

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I bet you didn't know this about SEO

Make sure the site makes good use of anchor text in its internal links. This is a free opportunity to inform users and search engines what the various pages of your site are about. Don’t abuse it, though. If you can do this, people will discover your site and …

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One important aspect is gateway sites

Evergreen content is quality, useful content that is relevant to readers for a long period of time. Like SEO, this form of online marketing which aims to improve a websites search engine visibility. It is basically concerned with a holistic move towards driving customers to your business via online platforms …

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Avoid jargon and industry speak that may confuse readers

By studying the needs and buying behavior of your customers, you get better at providing content that fits their most common search terms. Search engine optimization (SEO) is the process in which affects the visibility of a website or a web page in a search engines “natural” or un-paid (“organic …

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The back story of user generated content

Some websites are great and are ideally search engine-friendly, but many we come across are not. SEO is not hard. It does, however take time – it involves technical tweaks on your website, competitive analysis/content strategy, and building links from around the web. As part of their drive to continue …

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Measure and Improve by paying attention to web 2.0

Directory Submission is important to Search Engine Optimization, especially for younger websites that don’t have links built all over the Internet already. It is an easy and free part of the Search Engine Optimization process which many novice webmasters ignore. If you want your website to succeed, don’t …

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Quality over quantity when it comes to doorway sites

Even those who are know about SEO may have difficulty executing their SEO strategies to produce the desired affect. Onsite SEO refers to a set of web page optimization best practices that can be applied on your website to improve its ranking in search engine results. Let’s begin with …

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You need to optimize for more than one keyword phrase per page

However, if the info isn’t easily noticeable, you’ll have a problem. Search engine optimisation isn't always enjoyable for small businesses. Aside from having to compete together with your closest rivals, you've got those business leaders hogging up page one search results. When it comes to growing your business …

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Establish your position regarding keyword research

It’s important to keep in mind that if search engine traffic is your only goal, your results will probably suffer. SEO is also not a public relation activity, even when it includes all elements of branding, crafting, and reputation building. Search engine optimization might sound a little challenging, but …

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The hidden agenda behind hits

High quality images are very important for every website. However, big images mean slower sites. Optimizing images will reduce the file size and will improve your site’s loading speed tremendously. Overfed with countless advice making things look simple and obvious, webmasters often rely on their intuition, common sense, or …

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Be mindful of backlinks

Much criticism has been levelled at the reliance on the inclusion of keywords, but ideally you should be using keywords anyway to make your content easier to read and to prevent waffling. Search rankings from a non-mobile device such as a desktop computer or laptop will not be affected. Using …

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Create better landing pages

Related keyphrases and keywords have a similar meaning or inference to your main keyphrases and keywords. If you were to post a photograph of your product on your website – Imagine your product is the best pen in the world, you would want your image to say that it’s the …

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One element of your strategy should look at SEO campaigns

Most webmasters believe Google crawls their website in one go and will continue until everything’s crawled. The most common technique in implementing SEO to a Website is to carefully analyze a short list of keywords and compare the keywords against competitors and other high-ranking Websites via Google’s Adwords …

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To get fast rankings, you need meta tags

What other tips for evergreen content have been helpful for you? These items include the titles for your pages, meta descriptions and H tags. According to Google, no-follow provides a way for webmasters to tell search engines Don't follow links on this page or Don't follow this specific link. This …

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Pay attention to 301 redirects

Voice searching, unlike traditional search terms, address the “who, what, where, why and how” questions that we are more likely to use in natural conversations. Having this long-lasting content on your blog and in your archives is a boon to traffic, social sharing, and more. Mobile search traffic has surpassed …

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Useful tips from experts in LSI

SEO is not the techniques we use to get our sites to the top of Google. SEO is simply the objective of getting to the top of Google. Any technique you use to try and get more attention from Google could be considered SEO. Whether it's your friends, relatives, employees …

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Write a keyword-rich introduction about javascript

To have a sound SEO system you must have a good SEO strategy in place. Search engines decide rankings on what is called the results page. You will sometimes see me use the term SERP, which is the acronym for Search Engine Results Page. In a Google search, the search …

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Think like a human not a robot when it comes to cloaking

Ranking in Google is getting more and more complex every day. The algorithm is this huge monstrosity and it is impossible to get anywhere even using all of the top SEO ranking factors. As part of any digital marketing strategy, Search Engine Optimization (SEO) is integral to driving customers to …

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Combine responsive design and scraping for Supercharged SEO

Although search engines can read text, they can’t read an image. That’s where “alt tags”, or “alternative text”, comes in. A page’s speed is crucial, so don’t forget testing it from time to time. From heavy images to unnecessary scripts, there is always a reason that …

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Make it sufficiently broad in terms of indexed pages

According to a study, the average click through rate (CTR) for a website with a number one ranking was just over 21% and the second position’s CTR was just over 10%. If hackers break into your website with the goal of implementing negative SEO techniques, then it’s unlikely …

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Create an Engaging Web Presence by the use of forums

You should always Google keywords before committing to them.because it’ll help you to understand what—in Google’s eyes—is the best result for that particular keyword. If most of the results are vastly different to the content you’re trying to rank, it probably isn’t a …

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Types of site changes brought on by keywords

Content marketing is really a component of SEO, and SEO is a component of content marketing – it's really a chicken and the egg situation. Research topics for an infographic that people are looking for but hasn’t been created yet. You want your infographic to be unique enough to prompt …

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Focus on ROI Instead of link bait

Ultimately you want backlinks to develop organically, as trying to manipulate or spam backlinks on other sites can actually penalize your website and lower its ranking. Google Trends is an extremely intelligent tool as it groups misspelled terms together with correctly spelled ones, as well as hiding repeated searches from …

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What everyone ought to know about social media

Make sure that your web page URLs are SEO friendly, use mod re-write for Linux and Apahche hosting or use IIS redirect for Windows. Ideally make it so that the URLs describe your content. Even guest-blogging with a sole motive to generate links is also burned down. Pick a list …

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Define your goals with regards to link building

To understand your website, Google must be able to read it. In order for this to be possible, you must make sure that your website is text based behind the scenes. In this sense content is king. Effective search acquisition begins with learning more about your customers and what they …

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